{"id":19579,"date":"2018-03-30T14:21:52","date_gmt":"2018-03-30T18:21:52","guid":{"rendered":"http:\/\/news.samsung.com\/us\/?p=19579"},"modified":"2019-06-18T22:51:49","modified_gmt":"2019-06-19T02:51:49","slug":"envisioning-future-work","status":"publish","type":"post","link":"https:\/\/samsung-newsroom-production.barbariangroup.com\/us\/alanna-cotton-envisioning-future-of-work\/","title":{"rendered":"Envisioning the Future of Work"},"content":{"rendered":"
\"Alanna<\/a>

Alanna Cotton (right), senior vice president and general manager at Samsung Electronics America, speaks about the future of work with Jason Tanz(left), Wired magazine site director, at the SXSW Conference in Austin, TX. (Photo credit: Pooneh Ghana, courtesy of Wired)<\/p><\/div>\n

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Alanna Cotton<\/span>, senior vice president and general manager at Samsung Electronics America, believes we will soon be working from anywhere. In fact, Cotton<\/a>, envisions a world in which virtual reality (VR), augmented reality (AR), Artificial Intelligence (AI), the Internet of Things (IoT) and 5G will soon give rise to a new workforce \u2014 one enabled by mobile technology, and governed by creativity, flexibility and the ability to travel anywhere while still being productive.<\/p>\n

In fact, Cotton is already living this reality. Recently she was working on deadline at Dallas Fort Worth airport when, rushing between gates, she remembered she had to edit a 15-page presentation before boarding. With little time, she grabbed her Samsung Notebook 9 Pen, folded the lightweight 2.2-pound notebook into tablet mode, uploaded the documents and made handwritten notes with the battery-free S pen and emailed them off \u2014 all while making her way through check-in.<\/p>\n

\u201cI didn\u2019t have time to set up the mouse and keyboard so I pulled out my pen,\u201d she says<\/strong>. \u201cI just made my flight, which happened to be without Wi-Fi \u2014 it was a life saver.\u201d<\/p>\n

Cotton has made a career <\/a>out of pushing new boundaries, from becoming the first African American woman to introduce new products for a major technology company to overseeing mobile computing and wearable technology at Samsung to now launching the company\u2019s latest flagship PC, the Samsung Notebook 9 Pen<\/a> \u2014 a device bridging the mobile and laptop worlds like never before.<\/p>\n

\u201cPeople want flexibility in their work just like they have in their personal lives,\u201d Cotton says<\/strong>, smiling. \u201cSo, this is a truly mobile solution that allows you to work and be creative on the go \u2014 taking your career and life to the next level.\u201d<\/p>\n

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\"Alanna<\/a>

Alanna Cotton, senior vice president and general manager at Samsung Electronics America, speaks about the future of work at the SXSW Conference in Austin, TX. (Photo credit: Pooneh Ghana, courtesy of Wired)<\/p><\/div>\n

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In recent years, the workplace has changed dramatically, from office spaces becoming more open with IT centers in the cloud to employees being able to work anywhere with mobile devices<\/a> \u2014 and now, with emerging technologies like AI and AR (the blending of both digital and physical worlds), our personal and professional lives will inevitably become even more entwined.<\/p>\n

\u201cPeople are using technology like voice-activated apps and smartphone calendars to enhance their everyday lives and that is also translating to their work,\u201d Cotton says<\/strong>. \u201cAs employers, we have to embrace that \u2014\u00a0how do we give people the opportunity to work from anywhere while still being productive?\u201d<\/p>\n

So far, tablets, laptops and smartphones have allowed people to pursue their passions and goals, giving flexibility in the gig economy. But, increasingly, keyboards themselves are becoming outdated, voice and touch interaction on devices now allow more freedom \u2014 and something as simple, yet innovative, as the S pen (popularized in Samsung Galaxy Note smartphones) brings these worlds together in a single stylus, offering cutting-edge technology with the ease of human touch.<\/p>\n

A blend between a laptop, tablet and Galaxy Note<\/a>, the Notebook 9 Pen<\/a> offers the same level of freedom in a lightweight, durable PC. With its S pen stylus, capable of jotting notes, capturing lectures and creating unique content, such as GIFs on the fly, the user can jump from smartphone to notebook, because the S pen offers precision while retaining the feel of a classic pen.<\/p>\n

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\"Samsung<\/a>

Samsung Notebook 9 Pen with the built-in S pen<\/p><\/div>\n

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\u201cIt used to be that work was all about data crunching,\u201d Cotton says<\/strong>. \u201cNow, it\u2019s about creation and immersion, people working anywhere and bringing their passions to life \u2014 and that\u2019s enabled by the technology emerging today.\u201d<\/p>\n

While the workplace has seen incredible change, the rise of mobile and wearable technology is only the beginning \u2014 AI, VR and AR are already starting to transform our lives like never before. Powered by 5G networks that can transfer huge amounts of data, these technologies are connecting everything around us, from our cars to homes to offices, allowing unprecedented communication and possibilities.<\/p>\n

In the near future, surgeons will use AI and VR to guide doctors through complex procedures in remote regions. Architects will use these technologies to conjure hologram-like renderings of buildings on tabletops, moving through designs of rooms with the brush of their hand. AI-enabled wearables will become smaller, more sophisticated and equipped with more powerful sensors to monitor our health in life-changing ways.<\/p>\n

All of this will be powered by mobile technology \u2014\u00a0bridging our work and passions like never before. \u201cEvery day, we work to bring humanity into technology,\u201d Cotton says<\/strong>. \u201cFrom flexibility in the workforce to our creative lives, the pace of change is accelerating \u2014 and the future is exciting.\u201d<\/p>\n

*A version of this article by author Stayton Bonner first appeared in Wired magazine <\/a>on March 30, 2018.<\/em><\/h6>\n","protected":false},"excerpt":{"rendered":"

Alanna Cotton, senior vice president and general manager at Samsung Electronics America, believes we will soon be working from anywhere. In fact, Cotton, envisions a world in which virtual reality (VR), augmented reality (AR), Artificial Intelligence (AI), the Internet of Things (IoT) and 5G will soon give rise to a new workforce \u2014 one enabled […]<\/p>\n","protected":false},"author":84,"featured_media":19583,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17552,29726,29718],"tags":[963,15521,375,629,630,585,729],"blue-badge":[],"class_list":["post-19579","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-computing-computers-tablets","category-product-computing","category-product","tag-computer","tag-mobile-computing","tag-mobility","tag-notebook","tag-notebook-9","tag-s-pen","tag-sxsw"],"acf":{"turn_off_retargeting":false},"fimg_mobile_url":"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2018\/03\/14131144\/Alanna-Cotton-wired-sxsw-SamsungWired-sxsw2018-PoonehGhana-28-e1522432534666.jpg","fimg_url":"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2018\/03\/14131144\/Alanna-Cotton-wired-sxsw-SamsungWired-sxsw2018-PoonehGhana-28-e1522432534666.jpg","primary_category":{"term_id":17552,"name":"Computers & Tablets","slug":"product-computing-computers-tablets","term_group":0,"term_taxonomy_id":17552,"taxonomy":"category","description":"","parent":29726,"count":87,"filter":"raw","term_link":"https:\/\/samsung-newsroom-production.barbariangroup.com\/us\/category\/product\/product-computing\/product-computing-computers-tablets\/","term_path":"product\/product-computing\/product-computing-computers-tablets"},"badge":false,"_links":{"self":[{"href":"https:\/\/samsung-newsroom-production.barbariangroup.com\/us\/wp-json\/wp\/v2\/posts\/19579","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/samsung-newsroom-production.barbariangroup.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/samsung-newsroom-production.barbariangroup.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/samsung-newsroom-production.barbariangroup.com\/us\/wp-json\/wp\/v2\/users\/84"}],"replies":[{"embeddable":true,"href":"https:\/\/samsung-newsroom-production.barbariangroup.com\/us\/wp-json\/wp\/v2\/comments?post=19579"}],"version-history":[{"count":0,"href":"https:\/\/samsung-newsroom-production.barbariangroup.com\/us\/wp-json\/wp\/v2\/posts\/19579\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/samsung-newsroom-production.barbariangroup.com\/us\/wp-json\/wp\/v2\/media\/19583"}],"wp:attachment":[{"href":"https:\/\/samsung-newsroom-production.barbariangroup.com\/us\/wp-json\/wp\/v2\/media?parent=19579"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/samsung-newsroom-production.barbariangroup.com\/us\/wp-json\/wp\/v2\/categories?post=19579"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/samsung-newsroom-production.barbariangroup.com\/us\/wp-json\/wp\/v2\/tags?post=19579"},{"taxonomy":"blue-badge","embeddable":true,"href":"https:\/\/samsung-newsroom-production.barbariangroup.com\/us\/wp-json\/wp\/v2\/blue-badge?post=19579"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}