Mobile
Samsung and Billboard Bring Access to Top Artists and Experiences at South By Southwest® (SXSW)®
3/1/2022
Today, Samsung, the official smartphone and tablet sponsor of South by Southwest Music Festival, and Billboard announced an exclusive line-up of programming and creator focused experiences to be hosted in Austin, Texas. Festival attendees will be able to experience a series of activations at the Samsung | Billboard Galaxy House alongside travelling pop-ups and interactive installations aimed at empowering artists and influencers to create innovative content.
From Thursday, March 17th through Saturday, March 19th, the Samsung | Billboard Galaxy House – an interactive and free content house for festival goers –will host engaging panel discussions, exclusive one-on-one interviews, product displays, creator resources and unique photo-worthy rooms highlighting the powerful camera capabilities like Nightography and Portrait mode of the new Samsung Galaxy S22. Panel topics and participants include ‘Feminism in Rock’ with Sunflower Bean, Nova Twins and Little Quirks; ‘Yoruba Tech Soul 101 Masterclass’ with DJ Eli Fola; ‘Music Creation and Identity’ with KALI and Cartel Madras; and ‘Superstar’ panels with Kygo and Sebastián Yatra.