Samsung Electronics America today announced that its 2025 OLED TV lineup will feature NVIDIA G-SYNC compatibility, delivering ultra-smooth gameplay, low latency, and enhanced responsiveness to meet the needs of gaming enthusiasts.

With NVIDIA G-SYNC compatibility, Samsung 2025 OLED TVs synchronize the TV’s refresh rate with the GPU’s frame rate, reducing screen tearing and stuttering for a seamless and immersive gaming experience.[1] Paired with Motion Xcelerator[2] technology, which supports refresh rates up to 165Hz, gamers can enjoy exceptionally fluid visuals and sharp clarity during fast-paced action scenes.

“With the addition of NVIDIA G-SYNC compatibility and our most advanced gaming features yet, Samsung 2025 OLED TVs deliver elite-level performance for even the most competitive players,” said Kevin Lee, Executive Vice President of the Visual Display Customer Experience Team at Samsung Electronics. “By building on our leadership in display innovation and integrating real-time AI enhancements, we’re redefining what gamers can expect from a TV—on and off the battlefield.”

The new lineup also supports AMD FreeSync Premium Pro[3], ensuring broad compatibility and adaptive sync performance across a range of GPUs. Additional core gaming features include Auto Low Latency Mode (ALLM) to minimize input lag and deliver instant response, and Samsung Gaming Hub[4], which provides access to thousands of cloud-based titles from Xbox, Nvidia GeForce NOW, Amazon Luna and more.

To further elevate gameplay, the 2025 OLED TVs feature AI Auto Game Mode, which intelligently analyzes game genres and scene content in real time to automatically optimize picture and sound settings—eliminating the need for manual adjustments. Gamers can also take advantage of the Game Bar, a pop-up interface that allows quick access to key settings without exiting the game.

NVIDIA G-SYNC will be available on the flagship S95F OLED and will subsequently roll out to additional models in the 2025 OLED lineup.

Vision AI
Experience AI-Powered Visuals & Cinematic Viewing Without Distractions

The S95F series offers the best OLED TV from Samsung yet. It features our most advanced OLED Glare-Free technology – for distraction-free viewing and gaming across any environment. Plus, it’s the brightest ever OLED from Samsung, with OLED HDR Pro delivering contrast and color that pops off the screen.

Equipped with our most powerful NQ4 AI Gen3 Processor[5], the S95F optimizes visuals and audio for games, shows, movies and sports, while Motion Xcelerator 165Hz[6] ensures smooth motion and blazing fast speeds.

As the fastest growing OLED TV brand[7], the Samsung lineup delivers deep blacks, bright whites and vibrant, Pantone®-validated colors, with powerful processors that upscale everything you watch into brilliant 4K resolution.

Samsung 2025 OLED TVs also introduce Samsung Vision AI[8] to offer not only cinematic picture and sound, but also AI-backed experiences for TV tailored to you. This includes features like Click to Search[9] and Live Translate[10], which help you learn more about what you’re watching and enjoy it all in your preferred language, while Universal Gestures[11] even lets you pause your show, adjust volume, navigate menus and more—with just your Galaxy Watch.

Act Now and Save

The arrival of NVIDIA G-SYNC on Samsung OLED TVs coincides with fantastic savings across the 2024 and 2025 OLED lineup.

This week only, enjoy up to $400 off select S90F and S85F series TVs, with prices starting at $1,399. Or, take advantage of even deeper discounts on 2024 models, including $2,100 savings on the 77” Class S95D (promo price: $2,499) and $1,400 off the 65” Class S90D (promo price: $1,299).

Whichever TV you choose, you can shop with confidence from the #1 TV brand for 19 years running[12].

For more information on Samsung OLED TVs, please visit www.samsung.com.

[1] NVIDIA G-SYNC compatibility requires connection to a compatible NVIDIA graphics card and may require enabling VRR settings in both the TV and GPU driver settings. Performance may vary depending on system configuration.
[2] 4K 165Hz is only available with PC connected games that support such specifications (PC graphic card required). Performance may vary.
[3] S85F features AMD FreeSync Premium.
[4] High speed internet connection, additional gaming service subscriptions and compatible controller required. Samsung account required.
[5] Utilizes AI-Based formulas to upscale to 4K resolution. Resulting picture may vary based on source content.
[6] 4K 165Hz is only available with PC connected games that support such specifications (PC graphic card required). Performance may vary.
[7] Circana, LLC, Retail Tracking Service, Display Type: OLED, US Sales, 52 Weeks Ending March 23, 2024.
[8] Samsung Vision Al is only available on 2025 Neo QLED 8K, Neo QLED, OLED, QLED and The Frame TV models. Samsung Vision Al features vary by TV model. Al Upscaling utilizes Al-based formulas.
[9] Feature available in certain regions and models only. Feature will be available on terrestrial television, cable television and Samsung TV Plus. Actor details are provided based on the metadata associated with the content you’re watching. This information may not always be complete or correct, so please double-check the actor details.
[10] Works with antenna broadcast only. Available languages vary and may require download. Translation accuracy not guaranteed.
[11] Available apps and services may vary and are subject to change without notice. Only supported on Galaxy Watch4 and later models, and Wear OS 5 and higher versions. Galaxy Watch sold separately.
[12] Source: Omdia, Feb 2025. Results are not an endorsement of Samsung. Any reliance on these results is at the third party’s own risk.