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Samsung Enhances LED Display Lineup with The Wall MPF Series

AI-powered model delivers immersive viewing experiences

11/13/2025

Samsung today announced a new edition of its large-format LED display, The Wall, marking a pivotal expansion to its Chip on Board (CoB) lineup. Like earlier models of The Wall, the MPF series optimizes viewing experiences across an array of environments, making it the perfect centerpiece for corporate office spaces, lobbies, waiting rooms, command centers and luxury homes.

The Wall has set the bar for larger-than-life visual experiences, and the latest MPF series builds on that legacy,” said Jonathan Del Rosario, Head of Product, Display Division, Samsung Electronics America. “This series is a standout in the market, delivering enhanced brightness at 1,000nits, more immersive visuals with AI upscaling and simplified installation. With The Wall MPF, Samsung is further empowering businesses to create captivating spaces that inform, inspire and strengthen connections with their audiences.”

Elevating Screen Vibrancy

The Wall MPF series offers more vibrancy than most indoor LED displays currently available, with enhanced brightness at 1,000nits and over 1.6 times super black depth. Black Seal Technology+ gives the MPF series a higher contrast ratio of 43,000:1, enabling its purest black levels to reveal new depth in detail, drawing viewers deeper into the content.

Its premium picture quality has obtained certifications from Pantone and TUV Rheinland Eye Comfort, which validate both the accurate expression of 2,140 colors, including 110 newly added skin tone shades, and the reduction of harmful blue lights, helping ease eye strain. The powerful screen optimizations are designed to give corporate and government offices, retail stores, hotels and healthcare facilities a premium display that renders all visuals in the exact form they were intended, from branded content and artwork to scan images and operational feeds.

Automating Image Contrast and Noise Control

Configured with the NQM AI Gen2 processor, The Wall MPF series automatically analyzes and enhances frames of all sizes. AI upscaling transforms lower resolution content to up to 8K resolution, while simultaneously amplifying image contrast and eliminating noise.1 Users can now immerse themselves in crisp multi-sensory content, experiencing life-like clarity across any environment.

Simplifying Cabinet Installation

In addition to its improved screen features, The Wall MPF series streamlines the installation process through its consolidated cabinet structure. The MPF series is a one-frame structure, reducing the cabinet depth by 35 percent and weight by 18 percent.2 Modules can now be easily removed for maintenance and replaced directly from the screen, considerably reducing repair wait times.

For more information about The Wall MPF series, please visit: https://www.samsung.com/us/business/displays/

1 This feature may not be supported depending on the S-box model connected.
2 This figure is based on the MPF model, compared to Samsung’s IWC The Wall LED signage.

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