Samsung Expands Bespoke Lineup with New AI-Powered Washers and Dryers

Samsung is reimagining laundry day with its new AI-powered Bespoke Washer and Dryer, now available for pre-order. The elegant duo combines Samsung’s most advanced cleaning technology and capacity for an optimal – and effortless – clean. And with its sleek flat-panel design, premium color choices and flexible installation options, you can create a look that’s uniquely you.

Designed for You

Whether your aesthetic is understated or unconventional, Samsung Bespoke helps you express your personal style throughout your home and elevate your space.

The new Bespoke AI™ Laundry comes with elegant flat-front design features scratch-resistant tempered glass doors and a choice of three premium colors – Brushed Black, Silver Steel or Brushed Navy – so you can select the hue that complements your décor.

Flexible installation options allow you to place them side by side or stack your dryer on top of your washer to fit your space while giving you the option to change your configuration in the future. For easier loading and unloading, you can use Samsung’s Bespoke Pedestals to elevate your washer and dryer by more than a foot. Plus, with the largest washing machine capacity in its class¹, the Bespoke 5.3 cu. ft. Ultra Capacity Washer lets you fit more – even a king size comforter – so you can do fewer loads.

AI Technology Makes Laundry Day Less of a Chore

Samsung Bespoke AI™ Laundry pair is equipped with advanced AI technology that eliminates the guesswork when it comes to cycle selections, delivering optimal cleaning every time.

The Bespoke Washer’s AI OptiWash™ feature senses dirt levels and fabric types, and selects the best wash cycle and detergent amount so you don’t have to.² Simply store detergent and fabric softener in your machine and the Auto Dispense System takes care of the rest.

The Bespoke Dryer’s AI Optimal Dry function uses an Advanced Moisture Sensor to detect the dampness of your freshly washed garments, automatically adjusting the cycle and optimizing temperature settings to reduce clothing wear and tear.³

For those who prefer a stacked installation, the washer’s MultiControl™ panel lets you conveniently control both units from one central display, putting everything within comfortable reach.⁴

And when you’re tight on time, the Super Speed cycle lets you wash and dry a full load of laundry in under an hour without sacrificing powerful cleaning and drying performance.⁵

A Complete Laundry Solution

For the ultimate laundry care solution, pair your Bespoke Washer and Dryer with Samsung’s Bespoke AirDresser to keep all your clothes fresh from the convenience of home with fewer trips to the cleaners.

Pairing convenient clothing care with an elegant design, AirDresser gently steams away wrinkles, and refreshes and deodorizes garments. It also can eliminate 99.9% of common bacteria⁶ and dust mites⁷ from fabric. Quickly refresh your jackets, shirts, pants and more in as little as 20 minutes or choose from AirDresser’s 24 cycles that extend the life of all kinds of fabrics – from wool and linen to down and delicates.

Samsung’s Bespoke AI™ Laundry is available for pre-order in the U.S. on Samsung.com beginning July 28. For more information visit Samsung.com.

Beyond the laundry room, Samsung Bespoke is a line of customizable design-forward appliances that gives you more ways to express your personal style throughout your entire home. Choose from a range of kitchen appliances – including Bespoke Refrigerators – along with Bespoke Jet Vacuums, all offered in premium colors and finishes to create a custom look that’s uniquely you.

1 As compared to 27″ wide front load washers.

2 To prevent wear, wash like fabrics together. Based on AI-created algorithm.

3 Based on AI-created algorithm.

4 Use of this feature requires a stacked AI Smart Dial washer and dryer and Bespoke Stacking & MultiControl™ Combo Kit (SKK-9MC*), which is sold separately.

5 Based on using Super Speed cycle with an 8 lb. load. Drying based on 8 lb. D.O.E. standard load (50% cotton, 50% poly).

6 Using Daily Care course + Sanitize Option, eliminates: 99.9% of viruses and bacteria, including influenza A, adenovirus, herpesvirus, norovirus, rhinovirus, hepatitis, Staphylococcus aureus, E. coli, MRSA, Streptococcus pneumonia, and Legionella Pneumophila.

7 Dead dust mites may still cause allergies. All testing based on Samsung protocols; data/results provided to and co-interpreted by Intertek.