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Samsung Teams Up with Preston Konrad, Lifestyle Expert and Interior Designer
5/1/2024
Preston Konrad in the laundry room with Bespoke AI Laundry Combo™
Samsung recently teamed up with lifestyle expert, interior designer and TV host Preston Konrad for a design renovation in New York City, showcasing popular spring and summer design trends and demonstrating how Bespoke can instantly elevate and transform two of the most used rooms in the home – the kitchen and the laundry room.
“I was thrilled when Samsung invited me to partner with them because I’m passionate about design and home décor that elevates your everyday and I love how the beautiful design of the brand’s Bespoke appliances opens a whole new world of possibilities for personalizing your space,” Konrad said.
Konrad is the founder of the Preston Lane home care brand and a regular guest on the Today Show, and he is well-known for his easy design tips that make your home feel polished and aspirational, while also being livable, familiar and inviting.
Vibrant Kitchens That Make an Impact
Right now, kitchens are coming out of their neutral era as more homeowners embrace a world of richer color. Konrad says he’s seeing his clients become more willing to experiment with moodier kitchen aesthetics that lean into bold shades like deeper blues, darker greens and saturated reds.
“I think the experience of spending so much time at home in the last few years has made a lot of people realize that their neutral spaces aren’t reflective of their personality or the specific locations in their home,” Konrad said. “In addition to rich hues, I’m also seeing interest in mixed materials, luxe textures and thoughtful details like jewel finishes and customized hardware.”
Konrad designed a kitchen with a sophisticated look using dark blue cabinets accented with brass hardware inspired by his own kitchen. They served as the perfect backdrop for the beautiful White Glass finishes on Samsung’s Bespoke appliances.
“I love Bespoke’s array of premium finishes and colors,” Konrad said. “And the interchangeable refrigerator panels are one of my favorite design ‘hacks’ because they’re affordable and easy to swap out – making it easy to transform your kitchen without having to do a complete renovation.”
Konrad also infused life into the space with small design details like candles, books and a wood centerpiece bowl with moss balls that added a pop of natural textures and color. To make the most of the kitchen’s stylish open wood shelves, he used them to display beautiful glassware, small decorative objects and potted plants. He also filled out the space with white and gold ceramic storage containers and small storage baskets, adding décor that was both decorative and functional.
Preston Konrad using Bespoke 4-Door Flex™ Refrigerator with AI Family Hub™+
“What’s great is that these design tweaks are all things anyone can do very easily,” Konrad said. “You don’t have to hire an expensive interior designer to give your home that special, curated look – small updates and thoughtful details can be really impactful.”
Elevated, Hardworking Laundry
The laundry room used to be an afterthought – a space that was kept hidden and out of sight. But in the last few years, the place where we wash and dry our clothes has risen in status, joining the ranks of foyers and mud rooms to become a part of the house deemed worthy of thoughtful design.
“I personally love that people have started taking more interest in their laundry rooms and are using them as an opportunity to weave their personal style and aesthetic into their home,” Konrad said. “It’s the perfect spot to express yourself, be adventurous and have a little fun because it’s not a huge space and it’s not the focal point of your home.”
