Display
Samsung Unveils World’s Largest Onyx Cinema LED Screen at Beijing Capital Cinema
12/8/2018
RIDGEFIELD PARK, NJ – December 8, 2018 – Samsung Electronics Co., Ltd. unveiled its largest-ever 3D-ready Onyx screen at Capital Cinema located in the Xicheng district in Beijing, China at a grand opening ceremony on December 7. Samsung’s latest 14-meter Onyx Cinema LED screen is now available in the market for movie theaters across the globe.
“The new, wider version of the Samsung Onyx is a direct response to the cinema industry demand,” said Nick Conti, Business Development Senior Manager for Cinema at Samsung. “This new size allows us to expand our portfolio and offer more variety to theater owners. We’re excited to partner with Capital Cinema to help showcase the new industry standard for picture quality on the big screen and continue to.”
Samsung first launched Onyx in July 2017 with a model measuring roughly 10 meters (33.6 feet) wide. Responding to consumer demand for ultra-large screens and business demand to drive higher profit and ticket sales, Samsung’s new Onyx model stretches 14 meters (46.2 feet) wide. The new Onyx variant is 1.4 times wider and features nearly twice the surface area of the original model, providing movie-goers with an unprecedented immersive, high-end cinema experience.