Samsung Elevates the Smart Home Experience with New Additions to Bespoke AI Line

Today, Samsung Electronics America unveiled a lineup of new Bespoke AI appliances — beautifully designed kitchen, laundry and floor care products equipped with sophisticated AI technology, intuitive AI Home LCD touchscreens and convenient built-in Wi-Fi and SmartThings connectivity. They build on the capabilities of the Bespoke AI appliances Samsung introduced in 2024 to deliver Samsung’s HOME AI experience — an ecosystem of smart appliances that work together to learn from your routines and preferences to help simplify everyday life.

“Our vision is to create a home where every appliance is not just connected but intelligent — continually learning from consumer habits and routines to simplify daily tasks and optimize energy use,” said Shane Higby, Senior Vice President, Head of Home Appliance Business, Samsung Electronics America. “Samsung’s 2025 Bespoke AI appliances represent the next evolution of smart home technology, integrating AI-powered convenience, enhanced connectivity and modern design.”

Smarter, More Efficient Laundry

Offering more flexibility for laundry spaces, Samsung is introducing new front load models, including the Bespoke AI Laundry Vented Combo™, the industry’s first vented all-in-one washer-dryer in its class.¹

Samsung’s new all-in-one washer-dryer expands on the success of the Bespoke AI Laundry Ventless Combo™ introduced last year. Like the ventless model, it washes and dries clothes in one cycle, eliminating the task of transferring loads. The Bespoke AI Vented Combo™ can wash and dry a load of laundry in just 68 minutes² — the fastest wash and dry time for an all-in-one laundry product in its class — so you can do more laundry in less time.

Samsung’s 2025 Bespoke AI laundry appliances are equipped with an intuitive 7-inch AI Home LCD touchscreen that provides quick and easy access to cycles, settings and product care information. The all-in-one takes the guesswork out of laundry with Samsung’s AI OptiWash™ and AI Optimal Dry technology, automatically choosing the best wash and dry cycles.³ Intelligent sensors detect the weight, fabric type and soil level of clothes and determine the best cleaning cycle and drying time. The washer also features a Flex Auto Dispense System that automatically dispenses the ideal amount of detergent and fabric softener for every load, removing another step from the laundry process. Users can add their preferred detergent and fabric softener or use both compartments for detergent to hold and automatically dispense up to 47 loads — and the dispenser will send an alert when detergent is running low.

You can also get end-of-cycle alerts and remotely start, stop or delay your laundry appliances from your phone, using the SmartThings app.⁴

Both Bespoke AI Combo appliances are available in a new Brushed Black finish or Dark Steel. For additional height or storage convenience, add a pedestal that seamlessly integrates into the product design.

Smart Refrigerator Innovation

In the kitchen, Samsung is broadening its smart refrigerator lineup with a new Bespoke 4-Door French Door with AI Home & AI Vision Inside™.

Like the larger 32-inch LCD touchscreen on Family Hub™+ products, the 9-inch AI Home LCD touchscreen on these new models functions as your personal kitchen assistant and a convenient control center for your smart home.⁵ Plan your meals and create grocery lists or view your calendar and leave notes for your family, all from the screen. With a built-in camera equipped with Samsung’s AI Vision Inside™ technology, the new Bespoke AI Home refrigerators can recognize fresh food items and keep track of what goes in and out of the fridge, so you always know what you have on hand.⁶ When you want to check, you can pull up a list of the food inside on the AI Home Screen or in your SmartThings app.⁷

Another new addition to Samsung’s refrigerator lineup is the Bespoke AI Hybrid 4-Door Flex Refrigerator. It optimizes cooling efficiency and energy use by intelligently combining two power sources — a high-efficiency AI Inverter Compressor⁸ and a Peltier module. The introduction of the Peltier module allows the refrigerator to function like a hybrid car by using two power sources together, only when needed to efficiently cool the inside of the fridge. The refrigerator’s dual cooling technology reduces internal temperature fluctuations in the fridge when activated — even during the device’s automatic defrost cycles. Since it leverages residual heat from its Peltier module during the defrosting process, it reduces the chance of excessive temperature fluctuations that can compromise food quality.

Intuitive Cooking

This year, Samsung is upgrading its Bespoke 30-inch Double and Single Wall Ovens with a software update that will deliver an enhanced user experience via the 7-inch AI Home LCD touchscreen. Similar to other Bespoke AI Home touchscreens, you’ll be able to search recipes, control your smart home and more. On select models with Samsung’s AI Pro Cooking™ technology, making meals will be easier. The oven’s AI camera will recognize 80 recipes and display the optimal cook time and temperature, and you’ll be able to track your frequently cooked dishes as well.

Samsung continues to expand its induction cooking line with new Induction Cooktops that will be available this spring — in 36-inch and 30-inch options. The smart, energy-efficient induction cooktops are equipped with multiple induction burners,⁹ including a powerful 4.3kW Power Burner that provides intense heat and precise control. All the burners also have a Power Boost function that delivers a short boost of extra heat to speed up cooking. A Sync Burner offers added convenience, allowing you to control two burners with one control and providing one long cooking zone that’s perfect for larger cookware.

With the easy to clean Anti-Scratch Matte Finish that is 54%¹⁰ more scratch resistant and durable, you can keep it looking new and cook without worrying about creating unsightly marks. Plus, you can monitor your cooktop from anywhere using the SmartThings app.¹¹

Advanced Dish Cleaning

The 38 dBA Bespoke Smart Dishwasher with 3^rd Rack Washing System brings new capabilities to Samsung’s dishwasher portfolio. Its 2.25-inch LCD screen is easy to read and navigate and clearly shows you everything you need to control the dishwasher. AI technology takes the guesswork out of washing dishes, optimizing the cleaning cycle of every load and automatically saving time, energy and water usage without sacrificing cleaning performance. And with Samsung’s Whisper Quiet 38 dBA technology, it’s the quietest dishwasher in its class.¹²

On models with Auto Open Door, a simple push on the upper part of the door is all it takes for it to open gently and effortlessly. The Smart Dry with AutoRelease™ Door system also circulates warm air to deliver 2.5x better drying performance¹³ without damaging plasticware. The dishwasher intelligently senses and adjusts drying temperature and time to avoid wasting energy. For added convenience, remotely start, stop or delay dishwashing cycles using the SmartThings app on your phone and use SmartThings Energy to monitor and manage your dishwasher’s power usage.¹⁴

Design Meets Function in Floor Care

In floor care, Samsung is adding the Bespoke AI Jet™ Ultra Cordless Stick Vacuum with All-in-One Clean Station® and 400AW Suction Power to its line. With up to 400AW of suction¹⁵ and Samsung’s HexaJet™ motor, it’s the most powerful cordless stick vacuum. It also has the longest battery life of any stick model, delivering up to 100 minutes¹⁶ to thoroughly clean your whole home. Enjoy efficient cleaning performance with AI Cleaning Mode 2.0, which senses floor type and carpet and automatically adjusts the suction power and brush speed to optimize run time and maneuverability for the surface.¹⁷

To deliver a hassle-free cleaning experience, the All-in-One Clean Station® automatically empties and closes the dustbin, so you don’t have to get your hands dirty. It keeps your home cleaner, too, thanks to Samsung’s Air Spin Edge Technology™, which spins up to 1,000 RPM to empty dirt and debris and trap 99.999%¹⁸ of fine dust particles,¹⁹ so the dustbin releases cleaner air.

Availability and Pre-Orders

Starting now, pre-order Samsung’s new 2025 Bespoke AI appliances and save up to $1,000. You’ll also get an additional year of warranty — a $200 value.²⁰

Visit Samsung.com for more information.

^* Between February 6, 2025 – June 4, 2025 (“Promotional Period”), at participating retailers only, purchase an eligible Samsung appliance (“Qualifying Purchase”), submit a valid offer claim form at samsung.com/us/shop/promotions/warranty-offer-2025 and receive a one-year warranty extension from the original one year manufactures warranty. Must complete and submit a Reward Redemption Form claim form and documentation online within 90 days of promotion end date for validation; once validated, one year warranty extension will be applied. See Eligible Categories and products, and additional offer Terms and Conditions at samsung.com/us/shop/promotions/warranty-offer-2025. Eligible Categories are: Refrigerators, Ranges, Dishwashers, Wall Ovens, Cooktops, Range Hoods, Over-the-Range Microwaves, Washers, Dryers. All other categories are ineligible.

¹ Among 27-inch drum size all-in-one washer-dryer appliances.

² Based on using a Super Speed cycle only with a 10 lb. DOE load (cotton 50% + polyester 50%). Individual results may vary based on actual load content.

³ Fabric sensing operates for 8 lbs. and under. Based on AI algorithm using IEC 8 lbs. load. To prevent wear, wash like fabrics together. Results may vary.

⁴ Available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required.

⁵ AI Home LCD Display on RF90F29/23BECRAA Refrigerators accesses AI Vision Inside™, Bixby and personalized recipe recommendations based on AI algorithms. Wi-Fi connection and Samsung account required.

⁶ AI Vision Inside™ can recognize and automatically label 37 unobscured fresh food items such as select fruits and vegetables; other items may be manually labeled. Results vary by manner of placement.

⁷ Wi-Fi connection and Samsung account required.

⁸ AI inverter compressor requires a Wi-Fi connection and a Samsung account and operation of AI Energy Mode through the SmartThings app available on Android and iOS devices.

⁹ Total output available is 7.1kW for the 30″ model.

¹⁰ As compared to conventional glass. Based on scratch testing by Intertek.

¹¹ The SmartThings App is available on Android or iOS devices. A Wi-Fi connection is required.

¹² Together with DW90 models, compared to competitor models with MSRP $1399 or less.

¹³ Compared to Samsung StormWash™ Dishwashers

¹⁴ Available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required.

¹⁵ Suction power tested to IEC 62885-4:2020.

¹⁶ The stated run time applies to the minimum power level with a non-motorized tool attached. Results may vary depending on actual usage. Longest battery life when compared to single battery life of other cordless stick vacuums.

¹⁷ Software update required. Clean Station must have a Wi-Fi Connection and a Bluetooth connection to the Vacuum. AI Cleaning Mode 2.0 utilizes AI-based formulas.

¹⁸ Based on internal testing, in accordance with the IEC 62885-2 Cl. 5.14 standard. Results may vary depending on the actual usage conditions.

¹⁹ Refers to dust particles with the size of 0.5μm-4.2μm

²⁰ Between February 6, 2025 – June 4, 2025 (“Promotional Period”), at participating retailers only, purchase an eligible Samsung appliance (“Qualifying Purchase”), submit a valid offer claim form at samsung.com/us/shop/promotions/warranty-offer-2025 and receive a one-year warranty extension from the original one year manufactures warranty. Must complete and submit a Reward Redemption Form claim form and documentation online within 90 days of promotion end date for validation; once validated, one year warranty extension will be applied. See Eligible Categories and products, and additional offer Terms and Conditions at samsung.com/us/shop/promotions/warranty-offer-2025. Eligible Categories are: Refrigerators, Ranges, Dishwashers, Wall Ovens, Cooktops, Range Hoods, Over-the-Range Microwaves, Washers, Dryers. All other categories are ineligible.